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2004-presentThe following testiomonials represent some of the responses I have received from lectures I have given and courses I have taught at the University of Pennsylvania and at Philadelphia University and from participants who have attended a workshop or seminar. “Orly Zeewy has been a guest lecturer in my business program for foreign professionals since 2006 and her talks have been consistently ranked as one of the highlights of the program. I feel very fortunate to be able to provide such an enriching interaction with a local brand identity expert.” James Riedel, Coordinator of Business Programs in the English Language Programs, University of Pennsylvania, Philadelphia, PA “Having worked with Orly professionally many years ago, I eagerly enrolled in her "Visual Literacy" class at Philadelphia University. The class coincided with the start-up of a new business venture and Orly's professional insight and wit were pivotal in fine-tuning our brand identity. Orly provided a sophisticated understanding of how business really works and helped guide us to the right decisions and tactics.” Andrew Kleeman, President of Eos Energy Solutions, Philadelphia, PA “Orly provides an in-depth and effective analysis of a company's brand and how their brand identity supports—or diminishes—the image they would like to project.” Jay Minkoff, President and CEO, First Flavor, Inc. “Orly Zeewy brought great insight and enthusiasm to her brand presentation to my graduate students at the University of Pennsylvania. Her contributions to the branding of the exhibit Whimsical Works: The Playful Designs of Charles and Ray Eames were critical to increasing public awareness and for the positive response to this highly attended show.” George H. Marcus, Adjunct Assistant Professor of the History of Art, University of Pennsylvania, Philadelphia, PA “We had the great fortune of having Orly on our panel of experts at the Social Venture Institute in November, 2007. To be able to catch Orly’s time and talent for even our brief time, was stimulating and empowering. Thank you, Orly!” Sue Tantsits and Louie Schaefer, Edge of the Woods Native Plant Nursery, LLC,, Orefield, PA “Thank you for a dynamic ‘Strategic Branding’ course. The experience helped me re-focus my thinking and gain a fresh perspective on my current project, whilst learning how the experts approach branding.” Elizabeth Broadfoot, Director of Marketing & Exhibitions, Studio Incamminati, Philadelphia, PA “Thank you so! much for your great presentation to Chester County Women (CCW). Many women thanked me for inviting you in to speak and admitted that not only would it help them but that your presentation was at a good pace, kept people thinking, and was different to other presentations that they had heard on the same topic. Our response cards gave you very high ratings for delivery and content of your presentation.” Bronwyn L. Martin, PhD, MBA, Founder & President Chester County Women, West Chester, PA “Before I took Orly Zeewy’s Visual Literacy course at Philadelphia University, I never gave much thought to the reasons I purchased certain products and not others, but now I realize that my consumer habits are based on “brand loyalty.” I learned that I am not only buying an item; I am buying into the idea of everything that makes up the company—from the packaging and display of its products to customer service. Orly’s course has changed the way I think.” Dawn Matthews-Martin, Office Services Administrator The Reinvestment Fund, Philadelphia, PA “The investment I made in attending your workshop was probably one of the most significant things I could have done for my business, and I’m betting it will likely yield the highest return.” Laura Temple, President, Fiffany & Company, Philadelphia, PAv “The ideas and tools you provided during your branding seminar course at The University of Pennsylvania have had an immediate impact in how I manage our brand.” Kathleen Katz, Corporate Brand Manager, Westinghouse Lighting Corporation, Philadelphia, PA
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