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Charles and Ray Eames "The contributions that Orly made to the branding of the Charles Eames exhibit were critical to increasing public awareness and for the positive response to this highly attended show."
George H. Marcus |
This logo is part of the overall brand for an exhibit on the work of Charles and Ray Eames at The Arthur Ross Gallery on the campus of The University of Pennsylvania. The show, Whimsical Works, focuses on the work the Eames created for children. Charles Eames believed that play can lead to serious ideas and that one can be serious while having fun. The sparse use of graphics is in keeping with the spirit of the Eames who were widely recognized for their simple and elegant designs. The brand identity carries through the show's graphics and printed materials that include an invitation, brochure, a children's activity sheet and posters. Read next case study
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